i defend rights

Social Impact, Brand Identity, Brand Guidelines, Website Design, Digital Assets, Supporting Collateral

Human rights defenders worldwide had no shared voice — and the media wasn't telling their story accurately. The client built a global audio archive platform where activists from every corner of the world could record their experiences, safely and anonymously. We designed the brand identity, established the visual guidelines, and built the website and supporting materials to give that mission its public face.

A project of the Norwegian Human Rights Fund and Memria.org. Endorsed by the UN Special Rapporteur on Human Rights. Partners include Amnesty International, CIVICUS, and Front Line Defenders..

agency:  Bill Tsapalas StrategiCreative/NY